Jose Bernardo
(Reading: 2 minutes)
The nineties where interesting years in business. There was a pressure
for innovation, perhaps because of the imminence of a new millennium, therefore
every consultant or specialized writer was trying to sell something new. Those
years left the impression that many ideas in administration were, actually, the
same old things but painted in brighter colors. The Matrix concept made its
debut in those years, calling for a new organizational structure. The flow of
information and application of skills would not only run upside down, but horizontally
as well. The flow would move in between departments, different units, other
countries, and, eventually, even within independent businesses. It all sounds
new, but the tensions that compose and distinguish this idea have always been
known in management.

